8 Copywriting Jobs

what is copywriting

In a world where content is king, copywriters are the crowning scribes. Whether it's crafting a compelling ad headline or weaving a narrative for a brand, the demand for persuasive copy is ever-expanding. If you have a knack for turning phrases and a passion for persuasion, consider these eight copywriting jobs to put your literary skills to good use.

1. Creative Copywriter for Advertising Agencies

Do you dream of penning the next viral slogan? As a creative copywriter, you'll collaborate with the art department to create campaigns that stop scrollers in their tracks and prompt purchases. Your work could span digital ads, billboards, TV spots, and radio jingles – so a dual talent for brevity and lingering impact is a must.

2. SEO Content Writer for Digital Marketing Firms

Step into the world of search engine optimization (SEO) by becoming an SEO content writer. Your focus will be on producing web content – from blog posts to product descriptions – that's not only persuasive but also ranks high on Google. Get ready to strike a balance between user-friendly writing and keyword strategy.

3. Email Marketing Copywriter for E-commerce Brands

Armed with an understanding of consumer psychology and an inbox that's never cluttered, an email marketing copywriter's battlefield is the digital correspondence of e-commerce companies. You'll craft newsletters, promotional emails, and abandoned cart messages that entice subscribers to open, click, and convert.

4. Social Media Copywriter for Influencer Marketing Platforms

If Twitter threads and Instagram captions are where you feel most at home, consider a role as a social media copywriter. Working with influencers and their management teams, you'll develop content that aligns with brand partnerships, all while maintaining each influencer's authentic voice.

5. Technical Copywriter for B2B Technology

As a technical copywriter, you'll translate complex jargon into plain, persuasive text that resonates with CTOs, IT managers, and other tech decision-makers. White papers, case studies, and industry reports are your bread and butter, and your words have the power to clarify the most abstruse tech concepts.

6. UX Writer for Product Design Agencies

Interested in the marriage of language and design? A career as a user experience (UX) writer might be the perfect blend. You'll tackle microcopy – the tiny bits of text that steer user interactions within apps and on websites – to create experiences that are not just functional, but delightful.

7. Freelance Copywriter for Small Businesses

For the wordsmith with wanderlust, the freelance life offers location independence and variety. Small businesses are always in need of marketers who can tell their stories through blogs, brochures, and beyond. A portfolio of diverse projects and a reliable network can pave the way to a lucrative freelance path.

8. Senior Copywriter for In-House Marketing Teams

In this leadership role, you'll steer the ship for a brand's voice and tone, ensuring consistency across all touchpoints. The senior copywriter collaborates with cross-functional teams and mentors junior members to maintain high standards of storytelling and brand representation.

Whether you're scrolling through a job board or drafting that resignation letter, the wide world of copywriting offers numerous avenues to flex your verbal muscles. Keep these roles in mind as you tailor your career path – because sometimes, the job title should be as magnetic as the copy itself.

Copywriting Jobs Hiring in 2024

  1. Randstad USA: Randstad, a large staffing firm, is hiring for various positions, including Staffing Managers in different locations like Georgia, Arizona, Washington, and California. These roles involve selling services and recruiting candidates for placement with clients. The positions are permanent and offer competitive salaries (Randstad USA).

  2. Remote Copywriting Jobs: there are remote copywriting positions available with benefits such as 401(k), vision, dental, and medical insurance, unlimited vacation, paid time off, and more. The roles offer flexibility and competitive salaries. One specific opportunity is with Smile Identity for a Remote Product Marketing Manager, with a salary range of $60k - $105k (RemoteOK.com).

  3. Junior Copywriter at Harrah's Resort Southern California: This position is for a Junior Copywriter in Valley, CA. It's a full-time role focusing on creating marketing and advertising copy. The job offers a salary of around $50,000 per year, along with benefits like health insurance, paid time off, and professional development assistance (Salary.com).